theJournal

iDream Lab Journal is a curated collection of articles and thoughts on
international student marketing, international student recruitment and meaningful education.

A creative and intellectual space to inspire Ideas. Passions. Dreams.

Chasing entrepreneurship dreams in Southeast Asia



June 1, 2018

As many Asian students aspire to run family businesses or start their own, business majors will remain very popular with a new favorite emerging - entrepreneurship-related studies.

The last decade has seen the strongest shift in how entrepreneurship is viewed here. Over ten years ago, while I was doing workshops and marketing seminars across the region promoting the concept of Silicon Valley and the mindset of innovation, very few students heard about the concept or could recall names of famous entrepreneurs and leading companies. Fast-forward to now - Silicon Valley is a lot closer to home.

With Jakarta being the world’s number one city on Twitter (did you know?), Indonesia will continue to experience a tech boom in 2018 with hundreds of new ventures, business incubators and apps. Both Facebook and Google recently opened offices here. Then there are successful examples of Asia’s own innovators, from ride-hailing Grab app, a strong Uber competitor, to the brilliant Go-Jek app addressing traffic congestion – where anything can be ordered by bike– rides, takeaway and even your grocery shopping.

Secondary schools are actively addressing these trends. A high school in Jakarta set up a giant Instagram photo booth in the lobby promoting its brand promise – a “school of future entrepreneurs” – and has guest speakers from Harvard University. Another high school in Indonesia boasts a state-of-the-art science building with an amazing prototype lab, 3D printing facilities and world-class robotics competitions. A school in Singapore has opened a slick Innovation and Entrepreneurship Centre guiding students through the start-up and early-stage funding process with valuable mentorship.

Then there are our favorite senior students Isabel and Melati, who set up the Bye Bye Plastic Bags initiative – convincing Bali government to ban plastic bags and creating a global movement around waste disposal. The sisters have presented at TED Global in London, United Nations, got recognized as one of “ Forbes Most Inspiring Women” and recently received a prestigious Bambi award in Germany, a media recognition given to celebrities and other extraordinary people honoring their significant contribution to the public.


Viktoria Kolesnikova, an international educator, global speaker and entrepreneur.
MBA, MA, Certificate in University Teaching, Syracuse University (New York, USA); Faculty Affiliate; Co-Founder and Director of iDream Lab.


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about iDream Lab






“I have worked with the Director of College Success EduCon for over 10 years, who has been a wonderful resource for me in my role as University Placement Counselor. I have great admiration for her hard work, level of energy, her professionalism and total dedication to students finding their path to university. The team is always a pleasure to work with, and my students and parents have gained great value from their outstanding knowledge and expertise”


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Bandung Alliance School (IB School) and ACG School Jakarta, Indonesia.

Who We Are

iDream Lab is the only organization in Indonesia with both Indonesian and American educational expertise headed by an international team who are real university experts with over 25 years of experience. It has inspired and mentored international students, schools and organizations all around the world, from United States to Europe, Asia and the Middle East.
  • A team of educators and real university experts: international education, student services and recruitment at colleges and universities in the U.S.
  • over 25 years of experience in international education, student services and recruitment at colleges and universities in the U.S.
  • connected students in 43 countries to undergraduate and graduate programs, scholarships, transfer pathways to top universities
  • conducted 120+ educational workshop programs around the world in 2015-2016
  • business and entrepreneurship acumen (MBA, MS in Information Management, MS in Engineering, Innovation Management Award)
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